Here’s a quick nugget from ‘Great Fundraising Organizations’ to be published in January:

Once you realise that every nonprofit is two businesses with one mission, you begin to see how the tensions in an organisation stem from this intrinsic divide. It creates structural conflicts, of which we
can identify three that are common for every organisation in the world.

And here’s something said about the book and the Great Fundraising programme by the leader of the key research team behind the ten-year project:

A very simple idea morphed into a 10-year programme of research, the most exciting scientific project I have ever been involved with and the generation of literally billions of dollars for nonprofits around the globe.

Professor Adrian Sargeant, Institute for Sustainable Philanthropy.

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